First Bock Beer At The Hofbräuhaus In Munich

In 1614, the Hofbräuhaus in Munich began brewing bock beer with the help of Elias Pichler, a brewer brought from Einbeck. Hofbräu München describes its Hofbräuhaus Maibock as Munich’s oldest bock beer and states that it was first brewed in 1614. The event marks the moment when Einbeck’s strong beer tradition was reproduced in Munich. Bavarian beer-history sources connect the Bavarian word bock to the Munich pronunciation of Einbeck, making the Hofbräuhaus brew an important link between medieval Einbeck beer, Bavarian strong lager brewing, and the later bock style.